Marketing Database Analyst

Canvas InfoTech, Inc. is seeking a qualified professional to fill the position of Marketing Database Analyst based in Union City, California. Responsibilities include: gather and analyze data and create forecast models for paper turn off products and to work towards developing marketing campaigns, resource location and planning metrics. Understand various marketing campaigns and their impact on data integration. Work with business clients and analyst to review product feature, system requirement and define customer acceptance. Prepare for data validation. Perform and conduct Risk Analysis for the forecast models which are being generated. Report changes and interact with the managers to resolve any issues. Perform Integration, Regression, UAT, and Database testing. Map and change previous forecast models. Prepare status summary reports with details of executed, passed and failed test cases. Identify cost drivers and cost statements contributing to the functionality development. Create excel models using different protocols with data parameterization. Test validity and functionality of the models under test using multiple browsers on multi platforms and interpret the positive and negative results. Position requires 50% national travel.

This position requires a Master's degree or foreign academic equivalent degree in Information Technology, Business Administration, or related field. Position also requires academic coursework and/or experience with Business data analysis, Marketing management, management Information System, and Enterprise Architecture planning.

Send your resume to: 

Canvas InfoTech, Inc. 

1328 Decoto Road, Suite 124

Union City, CA 94587