Businesses’ emphasis on data has grown steadily and considerable in recent years, leading to what some people regarded as over-consumption of data in 2014. At IT Business Edge, Loraine Lawson predicted that this pattern would lead to a change in 2015, a sort of “data hangover” as businesses come down from the previous year’s data binge.
If businesses are expecting a hangover they should be ready with a hangover cure. But what would this entail in the case of efforts to manage data? Well, one can assume that the businesses that are more successful will be those that that have methods and processes in place to separate useful from irrelevant data and to analyze the useful data effectively.
Closely connected to this is the hiring and training of individuals with particular business data analyst training. The problem in 2014 was that businesses’ IT departments faced an excessive influx of data, meaning that the ability to parse and manage that data may have been a primary determinate of success in the broader operations of the business.
This goes to show that even though some are predicting less aggressive consumption of data in 2015, that doesn’t mean that the roles of business data analysts, market research analysts, and similar positions will be diminished in the coming year. Quite the contrary, business analyst certification and related classroom or online IT training courses will be every bit as relevant and valuable, if not more so.
That is to say, the desire to carefully manage data is as much of a motivator for investment in IT training and staffing as the desire to seek out and consume the largest amount of data possible. The two impulses call for slightly different emphases in running the department and selecting process and software training courses. But for business data analysts, the shift from one focus to the other can be viewed as good news.
If you are pursuing a business data analyst certification or if you plan to in the near future, you can expect your newly acquired skills to add much value to organizations that are coming down off of last year’s data binge. But of course that means that you have your work cut out for you as you sift through enormous quantities and diverse types of data, find out which are useful and which are junk, and apply your every skill of analysis.
That being the case, you may even find that it is worthwhile to use whatever time is available to you in order to seek out additional online IT training to supplement your recent or forthcoming business data analyst certification. As businesses shift their attention to analysis instead of consumption, many of your fellow IT professionals will surely shift their own focus in order to remain competitive and vie for the business data analyst tasks that you are pursuing.
Don’t fall behind, because if you manage it well, the data hangover is one hangover that you’ll actually want to experience.